Spirits Amplified
A Tribute to Music – and the Artists Who Dare to Stand Out.
Dare to Stand Out
Where Sound Meets Spirit
At Old St. Croix, we believe in the power of creativity and the universal language of music. That’s why we’ve launched Spirits Amplified – a project where bold beats meet bold blends, where raw energy collides with refinement, and where passion creates unforgettable moments.
Music and fine spirits both demand dedication, harmony, and a deep sense of craft. With Spirits Amplified, we shine a spotlight on up-and-coming musicians – because we know that the right mix, whether of tasting notes or musical tones, can create something truly exceptional. We amplify new talent, just as we masterfully blend from hand-selected casks to craft our signature expressions. Because great experiences deserve to be shared.
Animalyze Amplified
We’re kicking off Spirits Amplified with Animalyze – the first in a series of collaborations where powerful music and visionary expression become part of our storytelling. This partnership is a tribute to those who break the mold, experiment boldly, and create something genuinely original.
A platform designed to help emerging artists grow
Backing New Sounds
Spirits Amplified isn’t just a celebration of music – it’s a platform designed to help emerging artists grow and get heard. Because real passion deserves a real audience.
What we offer:
– Exposure through our channels and partner networks
– Support for live shows, merch, and creative campaigns
– Visual content creation that elevates your sound
– Fan competitions and activations that spark engagement
Apply for Support
Want your band to be part of Spirits Amplified? Submit your story below – tell us who you are, what you sound like, and why you’re ready for the spotlight.
Old St. Croix – Honoring the Past, embracing the future
With the name change from A.H. Riise to Old St. Croix, we’re taking one step back – to take two steps forward. With the new name, we’re reviving the original vision that inspired Albert Heinrich Riise more than 150 years ago, when he made Danish West Indian rum known far beyond the shores of the islands.